Breaking creative barriers through art direction and graphic design.

I thrive on breaking creative barriers through art direction and graphic design, delivering tailored solutions across diverse industries. From designing elegant cards and crafting intricate infographics to producing dynamic animations, my extensive experience enables me to excel in cross-functional and agile creative environments.

Holiday Confections Program for Sur La Table (above): Led the creative and art direction for a festive yet artisanal packaging system designed to be timeless, evergreen, and easily repeatable. The framework was intentionally crafted for scalability and future expansions.

Shiseido Sun Pouch Series: Designed a series of sun protection product pouches, combining functionality with brand aesthetics to promote sun safety.

Scent Finder for Serge Lutens: Created an interactive scent finder tool, assisting customers in discovering personalized fragrance recommendations.

Shiseido Skincare Regimen Brochure Optimization: Revamped existing brochures to improve clarity and visual appeal, resulting in a more user-friendly guide for skincare routines.

Ultimune Mini Promotional Animation: Produced a captivating animation to promote Shiseido's Ultimune Mini, highlighting its key features and benefits to attract potential customers.